Semiotic Method
1. What is the semiotic method? How do Maasik and Solomon define it? How is it applicable to your life?
2. What movie have you seen recently? What made you want to see it? How might you relate it to Maasik and Solomon’s ideas about semiotics?
3.Take a look at the image on page 11 of our text book. What might it suggest about the people it wants to attract? Who might be the ideal audience for this image? What makes you think so?3. Take a look at the image on page 16 of our text book. What might it suggest about the people it wants to attract? Who might be the ideal audience for this image? What makes you think so?
4.Take a look at the image on page 32 of our text book. What might it suggest about the people it wants to attract? Who might be the ideal audience for this image? What makes you think so?
5. After watching the video about semiotics, consider the signs you know. What image/sign can you think of that has altered in meaning over time? How has it changed? What do you make of these changes?
5. How are “connotation” and “denotation” important to understanding signs of popular culture?
6. Look at the list of active reading questions on page 22 of our textbook. What is your understanding of “underlying assumptions”? Why are these important to analyze?
