team paper

I have to do what is on red only! the proiduct we choose is APPLE and we have to write about a new device that interacts with your brain somehow. That is the only thing I can think of that they don’t really have. It could somehow electronically intuit what your thoughts or impulses are to interpret thoughts that people choose to release from their consciousness. Just an idea; it could somehow wirelessly connect to our neurons; since our neurons are controlled by electro-chemical activity.

Write a 2,800- to 3,500-word paper that includes the following:

  • An overview of the organization
  • A description of the product or service
  • A SWOT analysis of the organization and offering
  • A competitive analysis of the organization and offering using Porter’s five competitive forces model
  • The criteria you will use to segment your market and select your target market including geographic, demographic, psychographic, and behavioral factors
  • A description of your target market
  • Needs that cause your target market to buy including emotional and logical drivers
  • A written positioning statement that identifies:
    • Your target market
    • The needs that drive purchase
    • Your organization’s industry category
    • How your organization solves the target’s needs
    • Your organization’s competition
    • What makes your organization different from its competition

Include sources of secondary research that support your analysis.


Format your paper consistent with APA guidelines.

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